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SPAM® Sales Sizzle with the Help of Social Media
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(ABC 6 News) KAAL
Spam, the square canned meat, with the iconic blue and yellow label, has been feeding families for more than 85 years. Âé¶¹Ó³» says with the help of social media, it’s become even more popular.
Austin’s canned ham was made by Âé¶¹Ó³» at the end of the depression in 1937 as an affordable and convenient meat option. The product, made up of only six ingredients, is now in more than 47 countries.
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So, what is so special about this canned pork?
“It’s the sizzle,” said Lillis. “People have become familiar to the sound and the smell of Spam. The brand has done a marvelous job at connecting with so many different consumers from all around the world.
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