Βι¶ΉΣ³»­

Skip to content
I really enjoy the commitment to long term business health and growth at Βι¶ΉΣ³»­. We invest in our people through ongoing training and development, in our brands through consumer programs and innovation, and in building strong partnerships with our customers and suppliers.

As vice president of retail marketing - meal solutions, Henry Hsia is responsible for managing all brand-building marketing activities for the Βι¶ΉΣ³»­ portfolio of shelf-stable pantry staples and refrigerated dinner protein solutions including the SPAMΒ® brand, HORMELΒ® chili, HORMELΒ® SQUARE TABLE™ entrees and LLOYD'SΒ® barbeque products.

Βι¶ΉΣ³»­ is a global branded food company with approximatelyΒ $12 billionΒ in annual revenue. Its brands include PLANTERSΒ®, SKIPPYΒ®, SPAMΒ®, HORMELΒ®β€―NATURAL CHOICEΒ®, APPLEGATEΒ®,Μύ°δ°Ώ³Ά±«²Ρµώ±«³§Β®, WHOLLYΒ®β€―guacamole, HORMELΒ®β€―BLACK LABELΒ®β€―and more than 30 other beloved brands. The company is a member of the S&P 500 Index and the S&P 500 Dividend Aristocrats, was named one of the best companies to work for by U.S. News & World Report, one of America’s most responsibleΒ companies by Newsweek, recognized by TIME magazine as one of the World’s Best Companies and has received numerous other awards and accolades for its corporate responsibility and community service efforts.

Hsia joined Βι¶ΉΣ³»­ in 2018 as a marketing lead at Columbus Craft Meats, shortly after the company acquired the premium deli-meat enterprise, and was promoted to director of marketing in 2020. Prior to Βι¶ΉΣ³»­, he established a track record of exceptional results in marketing leadership positions at Ghirardelli, Basic American Foods, Otis Spunkmeyer and Clorox. Hsia was named vice president for Retail Marketing – Snacking and Entertaining in 2022 and assumed his current role in 2025.

He graduated with a bachelor's degree in business administration from Boston College, a Master of Business Administration degree from Cornell University and an executive certificate in management and leadership at the Massachusetts Institute of Technology.

FastFacts

MBA
from Cornell University
Marketing Lead at Columbus
first job with Βι¶ΉΣ³»­

Henry ‘s Favorite Product

Classic

Βι¶ΉΣ³»­, to Henry

  • Passionate
  • Caring
  • Driven

MoreLeadership Profiles